HOME | Markets | Our Services for LGBTQ Pride Festivals Worldwide
We Amplify LGBTQ+ Voices
We can help your PRIDE festival AMPLIFY your messaging
BEFORE, DURING and AFTER your event,
including User-Generated Content!
The following is a summary of some of the programs we've developed over the years, working with LGBTQ+ Pride Festivals worldwide when it comes to amplifying and ensuring their message gets out FAR and WIDE to their target LGBTQ+ community online.
Partner with Pink Media for the most comprehensive yet targeted reach into the highly-coveted LGBTQ+ online consumer, with a focus in the world of LGBTQ+ Pride. Our campaigns are two-fold!
First, we focus on getting your message and story out to a hyper-targeted LGBTQ+ audience online via traditional online advertising, mobile apps, video advertising, and more.
Second, we get your message out to this same targeted audience via strategically-placed social media posts, both organically and utilizing paid social media advertising. There are strong LGBTQ+ Pride communities on social media. We're able to tap into these online conversations and communities on your company's behalf, amplifying your content, your social media posts, your videos and more within these communities on Facebook, LinkedIn, Threads, X and more. This includes both social media hyper-targeted advertising and our #ILoveGay social media network, now reaching over 1.5 million followers and growing. Our success metrics are based on the visibility and performance we provide your company and its LGBTQ+ campaign, focusing on impressions, reach, click-throughs and engagement.
On the programmatic ad exchange, we're able to target a wide variety of characteristics unique to the world of Pride. We're able to layer these data selects onto LGBTQ+ websites on the programmatic ad exchange, targeting your specific LGBTQ+ demographic and geo-targeting this campaign to just those regions that are right for you, reaching your target market more directly than ever before.
We have the capability of targeting via traditional online advertising, including display ads, mobile ads and video ad units. We can target and display these video ad units online, as well as on Connected TVs (CTV), allowing for campaign optimizations that have the ability to hyper-target LGBTQ+ individuals down to the granular level of zip codes.
For some of the more advanced ad placements, we utilize Automatic Content Recognition technology (ACR), which allows us to secure premium inventory and serve impressions specifically within the LGBTQ+ community, ensuring the best advertising placements on all smart devices.
Pride Marketing Services - Is your Pride festival looking to promote itself with paid, hyper-targeted Facebook advertising? Banner ads? E-mail campaigns? Editorial, photos & videos you'd like to see reaching a wider LGBTQ+ audience online?
If so, let us know. We can work with you to help strategize, place and manage your LGBTQ+ advertising, focusing on your specific LGBTQ+ regional demographic you'd like to see present and active at your Pride festival.
In addition, we'll be reaching a more active audience using social media in all of its forms - Twitter, Snapchat, Instagram, Facebook and more. This social media-active audience will be more aware of your social media profiles and hashtags when they're attending your Pride festival, helping to ensure your Pride festival's exposure is even greater during the event itself.
Pride Social Media PR Services - If some basic social media love is all you need from our #ILoveGay Twitter 360° Network, take a look at our PR Services page here.
LGBTQ+ Influencer Marketing - If your Pride festival is interested in hosting a few LGBTQ+ influencers during your event, we can help. We work with a strong network of LGBTQ+ influencers, and we've also developed programs where we can help coordinate and offset costs by teaming up with one of your corporate partners and/or your local tourist board.
For examples of the LGBTQ+ influencer work we've done with Pride festivals, take a look at our Client page here.
For more detailed information on the LGBTQ+ influencers we work with, take a look at our info here.
We are an NGLCC-certified business and a member of both the LGBTMPA (LGBT Meeting Professionals Association) and IGLTA (International Gay & Lesbian Travel Association).
Looking to advertise to this target LGBTQ+ audience? We work with any budgets (starting at $500 per month)... call us at (323) 963-3653 or contact us here to get started.
Speed & Agility
Features built to support rapid activation
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| Custom Audiences | Geo-Targeting | Data Selects | Automated Disclosure |
| Targeting based on a wide variety of data selects & interests. | Target, and report by any region in the world, including country, province,state, DMA, ZIP or Hyperlocal. | Integrations with most data providers, including L2, TargetSmart, i360, Tunnl, Aristotle, and more. | Built-in campaign feature to adhere to the Digital Advertising Alliance's (DAA) rules & regulations |
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