Company Practices
The following statement describes the overall company practices of Pink Media, including advertising on our network of websites, and products and services offered by Pink Media.
Non-Personally Identifiable Consumer Data
Pink Media delivers advertisements across multiple channels and media, including to web surfers who visit any of the hundreds of websites that are part of Pink Media's network. With respect to individuals who visit those sites, we, and/or one or more of our third-party advertising technology vendors, may collect what is known as "Click Stream Data."
Click Stream Data is anonymous and includes information such as a visitor's IP address, web pages viewed, date and time, domain type, and responses to advertisements delivered by us or a third-party advertising technology vendor.
We, and/or a third-party advertising technology vendor, may use different types of technologies to collect this information, including cookies and web beacons (1×1 pixels).
How Collected Information Is Used
The non-personally identifiable data that Pink Media and/or its third-party advertising technology vendors collect are used for marketing and sales efforts to better target advertisements to people across the different websites they visit. Pink Media may also use the non-personally identifiable data to better target content to individuals in an effort to create a personally relevant experience for each person.
The data are also used to predict responses to advertisements, and to help determine which ads perform best and which content is most appropriate for different individuals.
If a consumer elects to provide Pink Media with personally identifiable data, we may utilize such data for marketing purposes. In addition, that data may be combined with information collected from other sources to assist with targeting ads to that consumer's preferences and behaviors, and for other Pink Media sales and marketing efforts.
Finally, Pink Media may share information on individuals as it deems necessary to comply with a court order or to cooperate with government and law enforcement officials.
Security Precautions
Pink Media and its advertising technology partners make significant efforts to maintain the security of its network and the data we collect. We use various technologies, including encryption in certain instances, to ensure high security standards.
Any data that is stored on Pink Media's servers is treated as confidential and is not generally available to the public. Pink Media has an internal security policy with respect to the confidentiality of customer and other data, limiting access only to those employees who we reasonably believe need to know such information for the purpose of performing their jobs.
Consumer Choice & Opting Out
Pink Media uses technology, including technology from its third-party advertising technology vendors — which include cookies and web beacons (1×1 pixels) — to deliver better, targeted marketing messages to the web surfer. These tools are used to collect non-personally identifiable data to provide better and more relevant services and messages.
We believe that the use of such tools assists in providing a more meaningful web-surfing experience, but you may opt out of the use of Pink Media cookies and those of our third-party advertising technology vendors at any time.
How to opt out: To disable Pink Media cookies and those of our third-party advertising technology vendors, you can disable cookies in your browser settings. Refer to your browser's help documentation for instructions specific to your browser.
Miscellaneous
A Special Note About the European Union
European Union web surfers understand and consent to the processing of personal information in the United States.
Changes to Our Privacy Policy
The issue of privacy is an evolving one. Pink Media is committed to the constant monitoring and examination of its privacy practices, and may from time to time institute changes to this Privacy Policy. In the event that any material changes are made to the company's privacy practices, we will promptly update this policy to disclose those changes.
Effective Date
This Privacy Policy has been in effect since August 26, 2015. Pink Media reviews and may update this policy periodically. Continued use of our network following the posting of changes constitutes your acceptance of those changes.
Contact Us
For more information, or if you have questions or concerns regarding Pink Media's Privacy Policy, please reach out to us directly.