From Fortune 500 brands to LGBTQ+ startups — we've been reaching the community authentically since 1995. Here's who we've worked with, and what we've delivered.
Client Portfolio
These organizations trusted Pink Media to reach, engage, and build authentic relationships with LGBTQ+ audiences — across travel, entertainment, technology, and beyond.
Multi-channel LGBTQ+ Pride campaign for San Francisco Pride 2017 & 2018 — influencer content, Facebook & Twitter promotion, on-the-ground video coverage, live social updates, and a YouTube brand highlight reel.
Full-scale LGBT travel marketing campaign via programmatic advertising, social media influencers, and user-generated content — anchored by dedicated handles @VisitGaySpain and #VisitGaySpain.
LGBTQ+ Pride season promotion for out artist Morgxn — #ILoveGay Twitter Network amplification, targeted Facebook boosts, editorial interview content placed in GED Magazine and Instinct Magazine.
Influencer content creator campaign producing man-on-the-street video interviews for use as targeted content advertising — positioning Archer as the definitive gay and queer men's dating app.
LGBT social marketing campaign celebrating the first gay and lesbian weddings in the air — "Love is in the Air" — becoming the first airline to launch an LGBT social campaign into mainstream media. Drove 540,000+ website visitors.
Social media strategy and content marketing supporting a tour operator's B2B outreach to Virgin America — resulting in a new airline partnership secured through a single Facebook message and a multi-event sponsorship.
LGBTQ+ awareness and attendance marketing for Gay Games 9 in Cleveland — community engagement, social amplification, and destination marketing in partnership with the city's tourism bureau.
Ongoing #ILoveGay network campaigns for LGBTQ+-welcoming destinations and hospitality brands — content marketing, social amplification, and targeted digital advertising reaching LGBTQ+ travelers across 50+ niche networks.
Targeted digital outreach for LGBTQ+-focused healthcare providers, wellness brands, and community health organizations — reaching the community through content marketing, mobile app advertising, and the #ILoveGay network.
What Clients Say
We let results do most of the talking — but here's what clients have shared about working with Pink Media.
"Working with you has been the smartest advertising decision we could have made. We’ve seen numerous leads and conversions, certainly more than I could have anticipated from the beginning... I believe your partnership allowed us to secure over 35 additional bookings since we started! (1 month)"
"One small message on Facebook led to a great sale and a great new business relationship. They were interested — and that opened the door to appearing at five of our travel expos."
"The SAS 'Love is in the Air' campaign drew more than 540,000 visitors to our campaign website — making us the first airline to launch an LGBT social marketing campaign into mainstream media."
Campaign Case Studies
A selection of documented campaigns from the Pink Media blog — showing the strategy, the execution, and the results delivered.
Pride 2019 — Music & Entertainment
Pink Media partnered with Hollywood Records to promote LGBTQ+ artist Morgxn during Pride 2019. The campaign was anchored by an exclusive editorial interview with entertainment writer Alexander Rodriguez, placed in GED Magazine and Instinct Magazine. #ILoveGay Network amplification drove organic reach, supported by targeted Facebook boosts aimed at LGBTQ+ music fans with matching genre interests. The campaign achieved a 1.04% engagement rate and 0.55% click-through rate — strong benchmarks for organic social content marketing.
Read full case study →Influencer Campaign — Technology / App
Pink Media recruited and managed a network of LGBTQ+ content creators to produce man-on-the-street video interviews positioning Archer as the definitive dating app for gay and queer men. Each creator produced two face-to-face videos with clear calls to action to download the app. Archer's primary goal was Content as Advertising — using authentic creator-produced videos as targeted ad assets across social platforms — rather than relying solely on influencer distribution. This campaign is featured as a core model in Pink Media's Influencer Marketing program.
View project page →2016 — International Tourism
Pink Media developed a three-pillar LGBT travel marketing campaign for Spain Tourism, combining programmatic Facebook & banner advertising, a network of LGBT travel writers, bloggers, YouTube creators, and influencers, and a user-generated content layer monitoring #GaySpain conversations across Instagram, YouTube, Twitter, and blogs. The entire campaign was unified under a dedicated identity: @VisitGaySpain, #VisitGaySpain, and www.VisitGaySpain.com — making reach, impressions, and share of voice fully measurable.
View case study deck →Summer 2019 — LGBTQ+ Tourism
A summer of high-impact LGBTQ+ destination campaigns spanning three clients. For Seattle, Pink Media ran an #ILoveGay network campaign spotlighting LGBTQ+-friendly businesses — including openly gay staff like Executive Chef Derek of the Thompson Hotel — and leveraged staff social followings for organic amplification. For Spain Tourism (a returning client), the focus shifted to content marketing and real-time social monitoring via @VisitGaySpain, @ILoveGayMadrid, @ILoveGayBCN, and @ILoveLGBTTravel. For VACAYA's inaugural LGBTQ+ cruise (NYC to Provincetown via Canada & Maine), Pink Media vetted and deployed a team of LGBTQ+ travel influencers who promoted before, during, and after the voyage — generating several million social impressions, hundreds of thousands of video views, and an engagement rate on some platforms as high as 20%.
Read full summary →2025 — Tourism & Travel
Timed to coincide with the IGLTA convention in Palm Springs, this campaign demonstrates what Pink Media can accomplish with a modest $1,000 investment. The brief: reach LGBTQ+ individuals who had shown interest in both cruise travel and travel to Croatia — a highly specific dual-interest audience. Using geo-targeted social media advertising, Pink Media placed this luxury yacht cruise offer directly in front of the most qualified LGBTQ+ travelers, maximizing relevance and minimizing waste. The campaign is a strong proof-of-concept for how niche LGBTQ+ travel products can be marketed efficiently with precise audience targeting — no large budget required.
Read full case study →2025 — Healthcare & Wellness
Pink Media completed a three-part geo-targeted advertising campaign for Matthew 25 AIDS Services — a Kentucky-based HIV care clinic with four regional locations — helping them meet their Ryan White HIV/AIDS Program (RWHAP) grant requirement to demonstrate documented LGBTQ+ community outreach. The campaign ran across Meta social media advertising, mobile app advertising, and YouTube/Google targeted advertising simultaneously, with AI-generated targeted creative assets for specific demographics (Latino men, White women, mature Black men). Pink Media built all video ads in-house for fast turnaround, provided weekly performance reports, and delivered tear sheets showing audience targeting by ZIP code — giving Matthew 25 the documentation needed to support their grant application while actively driving clinic awareness.
Read full case study →Pink Media works with any brand, organization, or destination that wants to authentically reach the LGBTQ+ community — 24/7, 365 days a year.
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Whether you're launching a Pride campaign, building year-round LGBTQ+ visibility, or exploring what's possible — we'd love to talk.
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