Digital Media
Impressions
& Los Angeles
Marketing Network
Pink Media is an LGBTQ+ marketing and advertising firm that helps brands, destinations, nonprofits, and PR specialists reach targeted LGBTQ+ audiences online. Our approach is built on a simple but powerful idea: Content as Advertising — start with your story, then amplify it across every relevant LGBTQ+ channel.
Founded by a team that has been part of the LGBTQ+ digital landscape since its earliest days, we bring over 30 years of community relationships, platform expertise, and authentic advocacy to every campaign we run.
The Team
Meet the People Behind Pink Media
Matt Skallerud has been at the center of LGBTQ+ digital media for over 30 years. He began his online career in May 1995 with the launch of GayWired.com, which became one of the top 3 LGBTQ+ websites worldwide — and hasn't slowed down since.
As President of Pink Media, Matt specializes in LGBTQ+ online marketing through content marketing, social media, programmatic display, mobile app advertising, SEO, and paid search. He empowers clients to reach the LGBTQ+ market using the most advanced techniques available today, including Real-Time Bidding (RTB), mobile app placements on Grindr and Sniffies, and people-based, cookie-free targeting.
Matt has been quoted in the New York Times, USA Today, BEQ Magazine, and Brainz Magazine, and has appeared on NewsNation. He is a recognized thought leader on LGBTQ+ marketing, corporate DEI, and authentic community engagement.
Starting in the mid-1990s as co-founder of GayWired.com — branded as the "best garage startup" by the Wall Street Journal — Fabrice has built one of the most impressive career trajectories in LGBTQ+ digital media.
He went on to become Vice President of Communities and E-Commerce at GSociety, the very first publicly traded LGBTQ+ company. He then served as Senior Vice President of Digital Strategies at Here Media, before joining Pink Media as Executive Vice President in 2011.
Throughout his journey, Fabrice has remained not just a professional but also an activist, educator, and marketer — driven by a passion to create positive social change through media and technology.
Press Photos
Team Photo Downloads
High-resolution headshots for press, editorial, and event use. Please credit as noted.
More Assets
Media Resources
Official Pink Media logos in all formats, plus ad banners for webmasters and media partners.
High-resolution, print-ready full-page ad files (8.5"×11" CMYK) for LGBTQ+ publications.
Pink Media's full media kit and brochure — rates, targeting options, network overview, and case studies.
Our History
Where It All Started
Pink Media's roots go back to the very beginning of LGBTQ+ digital media. These milestones shaped everything we do today.
The Wall Street Journal feature that coined GayWired.com a "best garage startup" — an early landmark in LGBTQ+ digital media history.
GSociety (GSOC) — the first LGBTQ+ company publicly traded on NASDAQ. Pink Media VP Fabrice Tasendo served as VP of Communities and E-Commerce.