Our Campaign Framework
Part One + Part Two.
Complete LGBTQ+ Entertainment Coverage.
A comprehensive strategy that reaches LGBTQ+ entertainment audiences through paid advertising channels AND organic social amplification — simultaneously, across every screen, stage, page, and playlist.
We focus on getting your title, release, or production out to a hyper-targeted LGBTQ+ audience online via traditional online advertising, mobile apps, video advertising, and more.
On the programmatic ad exchange, we layer entertainment data selects — genre and platform affinities, streaming subscribers, concert- and festival-goers, avid readers, and theatregoers — onto LGBTQ+ websites, and geo-target down to the ZIP code for release windows, tour stops, and premiere cities.
For advanced placements, we utilize Automatic Content Recognition (ACR) technology — serving trailers and campaign films within LGBTQ+ households on all smart devices, including Connected TVs (CTV), precisely to the audience the work was made for.
We tap into the online conversations and communities on your work's behalf — amplifying your trailers, singles, cover reveals, reviews and press within LGBTQ+ entertainment communities on Facebook, Instagram, LinkedIn, Threads, X and more.
This includes both social media hyper-targeted advertising and our #ILoveGay social media network — now reaching over 1.5 million followers and growing — paired with queer critics, podcasts, BookTok creators, and influencer partnerships for the trust transfer that turns a release into a movement.
From festival season and awards corridors to Pride, premiere, and tour windows, we help your work show up where the fandom already gathers — hosting the room, not interrupting it.
