There are a variety of ways in which we can market to the LGBTQ+ Miami community — from South Beach and the Art Deco district to Wynwood's young queer creative scene, the Latino LGBTQ+ culture anchored in Little Havana's Gay8 Festival, the Black LGBTQ+ travel audience that fills Sizzle, the women's community around Aqua Girl, and the international visitors who pass through in every season. Partner with Pink Media for the most comprehensive yet targeted reach into the highly-coveted LGBTQ+ consumer, with a focus on LGBTQ+ Miami. Our campaigns are two-fold.
First, we focus on getting your message and story out to a hyper-targeted LGBTQ+ audience online via traditional online advertising, mobile apps, video advertising, and more — geo-targeted down to the ZIP code across South Beach, Wynwood, Little Havana and the county, plus the Latin American, Canadian and European feeder markets the destination sells into. Second, we get your message out via strategically-placed social media posts, both organically and utilizing paid social media advertising — on Facebook, Instagram, LinkedIn, Threads, X and more.
This includes both social media hyper-targeted advertising and our #ILoveGay Network — now reaching over 1.5 million LGBTQ+ followers, with #ILoveGayMiami as the city-level presence in that network. Our success metrics are based on the visibility and performance we provide: impressions, reach, click-throughs, and engagement.
